De Uitdaging

Dave from Crazylabels discovered Polaris Growth through an advertisement. While email marketing had already been initiated at Crazylabels, the design didn’t meet their expectations. They had ideas for better email flows, but due to rapid growth and time constraints, these remained unused. They wanted to focus more intensively on email marketing.

"Because of our fast growth, we were handling it as an afterthought," says co-owner Michael.

That's why they decided to leverage Polaris Growth's expertise to develop effective email strategies and improved flows.

The collaboration between Crazylabels and Polaris Growth began with the development of a professionalization report, marking the start of a fruitful partnership.

The next step was setting up effective cart and purchase flows—an essential element in boosting conversions. A major milestone in this transition was the migration to Klaviyo.

Improving email design was another key focus. "We were quickly satisfied with the design, thanks in part to the strong and proactive collaboration," said a team member.

With Polaris Growth’s expertise, Crazylabels elevated its email marketing, leading to increased customer engagement and higher conversions.