E-commerce resource

ESP/CRM decision checklist

Choosing a new ESP or CRM is a big call. This practical checklist helps your team quickly assess your current setup, capture business needs and score potential platforms side by side. Use it to turn opinions into clear decision criteria and align marketing, product and leadership on the best next move.

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ESP/CRM decision checklist
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ESP/CRM decision checklist

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Choosing a new ESP or CRM is a big call. This practical checklist helps your team quickly assess your current setup, capture business needs and score potential platforms side by side. Use it to turn opinions into clear decision criteria and align marketing, product and leadership on the best next move.

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